Just over a week ago, we launched our #SimplySay campaign, which aims to help people find the right words when someone they know experiences pregnancy loss. We have been delighted to see how the message has resonated with so many, with our campaign animation being viewed over 55,000 times on Facebook alone.
Hundreds of people have also used social media to share the helpful and unhelpful things that others have said to them after a pregnancy loss. Some of these comments can be seen in our Facebook gallery, where they have drawn many supportive reactions from other users.
We are grateful to our media volunteers who have shared their stories so far: Sally from Liverpool who spoke on BBC Radio 5Live (05.20minutes in), Gemma from Edinburgh on BBC Radio Scotland (1.43.42 in), Jemma from Ramsgate on BBC Radio 4 Woman’s Hour (00.46-08.52), Natasha from Romford on Talk Radio (select the 11.30-12.00 slot, 03.50 in) and Amy on BBC Radio Leicester (1.36.48 in). We will continue to share more of these stories via social media in the days and weeks ahead.
We have also been thrilled to see the campaign covered by journalists, such as Amy Swales for Stylist Magazine and Cat Cubie on Glasgow Live, as well as bloggers such as Jessica Clasby-Monk (The Legacy of Leo). We’ve seen hundreds of posts about our campaign on social media channels, from individuals who’ve experienced pregnancy loss as well as organisations such as the Royal College of Obstetricians and Gynaecologists, the Patient and Client Council (NI) and Bliss. The word has even spread beyond the UK, with a request to translate our infographic into Spanish and a share of our video by ABC Babytalk in Australia.
If you would like to get involved in the #SimplySay campaign, please feel free to share your #Say or #DontSay comments via our Facebook page or use our infographic, animation or other campaign resources on your social media channels or blog. We thank everyone who has been involved so far, and hope that collectively we can help start more sensitive and supportive conversations about pregnancy loss.